LINCOLN DURHAM STUDIOS + VIALUX LASER SYSTEM
July 2, 2023
3D animator / digital illustrator Lincoln Durham is the talent behind the ViaLace instructional video. What was his mission, you ask?
His mission was to bring this mind-blowing device to life through modeling, animating, and editing this instructional video. With the help of schematics from the production team, Lincoln crafted realistic 3D models of these revolutionary devices. He conjured up the biological elements based on the device's inner workings. He utilized After Effects for all 2D animation and editing, while Cinema 4D served as his canvas for the 3D modeling and animation.
The result? Satisfied clients and an ecstatic agency! Viola, mission accomplished, and a job well done!
Amy Mikler captures Shelf Genie’s drawer solutions with clean, editorial-style photography that blends function, beauty, and visual storytelling.
🪄 Bringing Our Brand to Life with Freshly Cooked Creative 🪄 When we set out to celebrate our 36-year journey - and communicate who we are today - we partnered with Freshly Cooked Creative to help us tell that story visually and memorably. The result is a stunning animated piece that begins with our sapling logo and grows into a vibrant, flourishing tree. It’s more than a beautiful metaphor. The animation reflects our evolution: deep roots in the industry, decades-long relationships, and a future full of growth and possibility. Every frame is intentional, designed to reflect our expanding capabilities and continued relevance in the creative space. But Freshly Cooked didn’t stop at animation. They delivered a complete brand package built to meet today’s marketing demands. We now have: Four optimized formats of the animation for use across digital platforms Custom-designed web icons, Zoom backgrounds, and event signage Branded social media assets and sticker graphics for both digital and in-person impact Thanks to Freshly Cooked Creative , we now have a dynamic, versatile visual system that honors our past while positioning us for what’s next. Curious how Freshly Cooked can help bring your next campaign, pitch, or brand refresh to life? Check out their latest work and reach out to us if you want to see more!
✨ Why Custom Illustration Matter ✨ Why icons deserve a second look! Icons are often treated like a checkbox - something to grab from a stock library or pull from an existing UI kit. But when they’re built intentionally, they become one of the most quietly powerful tools in your creative arsenal. Custom icons do more than reinforce a brand. They clarify communication. They guide users. They bring visual consistency to even the most complex projects - across digital, print, packaging, environments, and campaigns. Illustrator James Nelson approaches icon work with that kind of purpose. His sets are clean, strategic, and built to flex—whether they’re solving for user experience, packaging hierarchies, internal comms, or large-scale marketing systems.