Photographer / Director George Kamper was commissioned to piggyback and create the stills for a six-day motion & stills shoot incorporating a variety of locations throughout Broward County. The campaign photography messaging focus is on promoting an authentic welcoming vibe and a diverse and inclusive community.

Piggybacking brings its own set of challenges as the overall approach and time on set are driven by the director and AD. George knows it's vital to work closely in tandem, and appreciating that time is of the essence while maintaining an affable personal approach to challenging situations helps to ensure a smooth and fruitful shoot.

George shot from speeding airboats at dawn, boat to boat. Captured images from a crane with his camera firing remotely while positioned over the water, worked with a sand sculpture on the beach in the mid-day sun, and captured live butterflies on cue, all with the challenge of having control of the set for only fifteen minutes per scenario.

George shared, "I included a few extra shots, not on the shooting boards, that I captured on the fly and sent over to the agency. I shoot continuously and try to get those extra images that may not have made it onto the boards, but make for beautiful imagery."