FRESHLY COOKED CREATIVE + SKADDEN
April 15, 2024
Motion Design + Animation Studio Freshly Cooked Creative helped Skadden celebrate seventy-five years of service—from a humble group of lawyers to a global leader — they wanted to showcase their innovation, precision, and teamwork during the holiday season.
The goal was to use dynamic colors, shapes, and patterns mixed with images and illustrations to represent all the various ways Skadden gives to their community. In true holiday spirit, the concept was wrapped up in a bundle of presents, ready to reveal to the user in their end of year holiday campaign. Design support, style curation, asset management, and animation (from animatic to final render) was provided by Freshly Cooked.


Every summer campaign has that one shot everyone reaches for, someone floating peacefully in a pool with a drink in hand, soaking up the sun. Photographer Amy Mikler wanted to know what happens five seconds later, when a kid jumps in, water flies everywhere, and the float is over before anyone can call it a wrap.



