Texas Veterans Land Board
The Texas Veterans Land Board (VLB) provides benefits for veterans, military members, and their families.
The challenge was to create an elegant, meaningful, and resonating ad targeted at US veterans. The inspiration came from using recognizable photography but decluttered to focus on the individual serviceman. Along with photography, red and blue brush strokes were applied for a dynamic and organic effect.
The resulting animation was implemented as a broadcast commercial in the state of Texas.
Freshly Cooked: creative direction, storyboarding, asset management, design, illustration, animation, music, SFX
1820 Productions: creative direction, voice-over, script